Croatia – Generali

Profile
 
Generali started its business activities in Croatia as a greenfield investment at the end of 2002 when Generali životno osiguranje d.d. (life) was founded. A year later Generali osiguranje d.d. specializing in non-life insurance, was also founded thus rounding up the insurance offer. In mid 2006 Generali Holding Vienna AG acquired Libertas insurance and by the end of the year both Generali companies were merged with Libertas after which all three companies started working as one insurance company under the name of Generali osiguranje d.d.
 
After arriving to Croatia Generali has continuously been among the insurance companies with the highest growth and it holds 5% of the life insurance market and 2% of the non-life insurance market (2008). From the very start Generali has focused on development of innovative and flexible insurance solutions. Generali is one of the leaders in bank assurance business where provides self-standing products as well as products which are offered as part of the bank's package products.
 
Generali insurance employs over 500 employees and insurance agents distributed in five regional headquarters which have over 40 offices throughout Croatia. In addition to this and owing to cooperation with over 30 agencies for insurance representation Generali has enhanced distribution of its products.
 
From Generali's very beginning Croatia had a special status owing to exceptional traditional ties. Strong economic relationship of these regions was accountable for opening of the first offices in important economic and traffic hubs of Karlovac and Rijeka in 1832, only a year after the company was established in Trieste. Soon after Generali was present in all bigger Croatian towns playing a major role in insurance and real estate business until the mid of the last century when it closed business in Croatia. A new start in Croatia is a result of Generali's natural aspiration to offer the highest quality service to its clients in accordance to standards of the Group.
 
Mission
Generali osiguranje d.d. offers insurance financial services appropriately designed for every part of life. We aim to establish a long term and personalized relationship with every client whose interests for securing financial security for themselves or their families are at the heart of our activities. Special attention is given to small and medium entrepreneurs which are offered complete insurance solutions with special discounts for insurance packages for safer business.
 
Goals of Generali osiguranje d.d. in the following period:
  • Remain one of the fastest growing companies on the market by adhering to high business standards for the benefit of our owners and clients
  • Actively encouraging development of Croatian insurance community by continuous implementation of innovative products and services always keeping an eye on the needs of the society we work in
  • Further development of all sales channels with emphasis on expansion of own sales network in order to be even more available to our clients
Generali insurance offers following insurance products:

Life insurance
  • Various types of endowment \ mixed life insurance
  • Generali ziherica: life insurance for benefit of children
  • Riziko: risk insurance
  • Stratego: unit linked
  • Vizija: unit linked with safe part
Non-life insurance
  • Moj dom Generali: household insurance including household goods and personal effects
  • AutoCARE: Motor TPL and hull
  • Generali Neptun: yacht and boat insurance
  • GenerALLprotect: accident insurance
  • Generali horizont: travel-health insurance
  • Generali pahuljica: travel-health insurance for skiiers
  • Other types of trade and industry insurance, machinery breakdown insurance, earthquake insurance, etc.
 
 

Annual Reports

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2008 2007